Film Flex Idents
Ed directed these bumpers for Film Flex using his knowledge of stop motion exposure animation gained during the making of his short film bipolar (2008).
Filmed inside an empty haulage container, each ident is made up of hundreds of long exposure stills. For each frame the animation crew drew out the images using coloured lights. Its a bit like writing your name with sparklers but on a grander scale.
A number of indents were produced to cover different genre of film.
